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Head of Finance Full Time

at Peak 21 London in London (Published at 12-03-2025)

At Peak21, we specialize in acquiring large direct-to-consumer (D2C) brands across the United States, Europe, and Asia, in addition to incubating our own. With a portfolio of D2C brands generating $150 million in sales, all bootstrapped and profitable, we are dedicated to fostering growth and innovation in the D2C sector.

We are seeking a Head of Finance to join our central team and manage the finance function of a consumer brand we recently acquired acting as de facto CFO of the company..

The position is full-time in London.

What makes this an exciting opportunity?

  • Learn the ins and outs of operational finance of a consumer brand
  • Grow into a CFO role for a 40M brand within the next 3 years
  • Lead diligence for every new deal we look at
  • Work with a highly experienced and entrepreneurial team
  • Work in a highly entrepreneurial team with experienced people. Our team worked at places like McKinsey, Lazada (largest ecommerce in South East Asia), Rocket Internet, Delivery Hero (largest food-delivery player in Norway) and have built some of the most successful ecommerce shops in the world from scratch
  • Competitive compensation package

What You'll Do

  • Portfolio Management:
    • You will take the lead in managing the finance function a portfolio company, including but not limited to:
      • Develop robust financial reporting systems to track KPIs, forecasts, and variances.
      • Develop internal and external financial reporting for management team and investors
    • You will manage company cashflows at Group level, running the budget and the Planning & Control function,
    • You will work with accounting partners to set up month end close processes and execute on closing the books
    • You will be the main point of contact for our lending partners
    • You will lead growth initiatives and process improvements to enhance efficiency and profitability
  • M&A:
    • You will take the first pass at screening new deals and present them to the management
    • You lead the diligence process (legal, financial, commercial) of the companies we buy, being the point of contact for the technical advisors (e.g., accounting firm, lawyers)

Who You Are

  • You have at least 3 years of experience with a strong consulting, finance or audit background. E-commerce or startup experience is a strong plus
  • You have expertise in financial planning, analysis, and reporting
  • You are fully fluent in English
  • You have exceptional people skills
  • You know accounting very well and can make coffee with Excel
  • You have great analytical skills and are very organized
  • You have an understanding of how financial systems work and are structured
  • You have a strong interest in direct-to-consumer brands and e-commerce
  • You enjoy structuring processes and see yourself as a builder
  • You have managed people before
  • You are very hungry to learn and keen to get your hands dirty
  • You thrive in an entrepreneurial environment
  • You are a self-starter, strong communicator very organized and with good analytical skills
  • You can work in London (no need for visa sponsor)

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