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Marketing & Sales Executive Full Time

at Croydon Works Other in Other (Published at 25-02-2025)

About Us
Lovegrass Ethiopia is a fast-growing, mission-driven company dedicated to bringing teff, an ancient Ethiopian supergrain, to the world. We believe in nutritious, gluten-free, and socially responsible products that connect Ethiopian farmers with global consumers. Our award-winning products are stocked in major health retailers and loved by a growing customer base.We are now looking for a dynamic, passionate, and results-driven Marketing & Sales Executive to help us expand our reach, develop our brand presence, and drive sales. If you love food, believe in brands with a social mission, and thrive in an entrepreneurial, high-energy environment, we’d love to hear from you! Key Responsibilities Marketing,
Content Creation & Brand Development
  • Develop and execute a marketing strategy that strengthens our brand and drives product awareness.
  • Create engaging content for social media, blogs, newsletters, and marketing materials.
  • Manage and grow social media platforms (Instagram, Facebook, LinkedIn, TikTok) with creative, data-driven campaigns.
  • Support digital marketing efforts, including SEO, email marketing, and paid advertising (Google Ads, Meta Ads and Amazon).
  • Coordinate with external agencies, photographers, and designers to ensure compelling brand visuals and storytelling. Act as a brand guardian to existing assets.
  • Monitor and analyse marketing performance, using insights to refine strategies.
•Develop a marketing calendar to align campaigns, promotions, and partnerships.Graphic Design & Content Creation•Design and produce marketing materials, including social media graphics, product visuals, promotional assets, packaging concepts, and event banners.
  • Maintain brand consistency across all visual assets and communications.
  • Experience using Adobe Illustrator, Photoshop, Canva, or similar software is required.
  • Ability to create basic video content/editing for short-form marketing videos (Reels, TikToks, YouTube Shorts) is a plus.

What We’re Looking ForEssential Skills & Experience
  • 2+ years of experience in marketing, sales, or brand management, preferably in food, health,or ethical brands.
  • Strong knowledge of social media marketing, content creation, and community engagement.
  • Experience in brand storytelling – someone who can communicate Lovegrass Ethiopia’smission authentically.
  • Ability to develop and execute marketing calendars, seasonal campaigns, and new productlaunches.
  • Graphic design skills, with experience using tools like Adobe Illustrator, Photoshop, Canva, orsimilar software.
  • Basic video editing skills for short-form content creation.
  • Understanding of consumer behaviour and ability to craft compelling marketing campaigns.
  • Basic knowledge of digital marketing, including SEO, email marketing, and paid ads.
  • Ability to analyse social media insights and adjust content strategies accordingly.
  • Experience with PR and influencer outreach to amplify brand awareness.
  • Ability to develop relationships with retail buyers, distributors, and potential brand partners.
  • Strong negotiation & communication skills – comfortable pitching products and securing

    Posted 13 days ago Croydon Works


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