applicants
Senior Marketing Manager – 12 Month Fixed Term Contract
at Pan Macmillan London in London (Published at 18-02-2025)
Senior Marketing Manager – 12 Month Fixed Term Contract
Are you a creative, commercially minded and highly organized marketer looking for your next move in publishing? Are you a positive team player, able to inspire your colleagues with creative ideas, while building and implementing your own standout, sales-driving campaigns?
Your team:
Pan is a market-leading division, encompassing all major genres across fiction and non-fiction, and comprising a diverse range of imprints including Pan, Macmillan, Tor, Mantle and Macmillan Business. We publish some of the industry’s most successful global brands including Peter James, Ann Cleeves, Danielle Steel, David Baldacci, CJ Sansom, Kate Morton, Cassandra Clare and V. E. Schwab, as well as non-fiction stars such as Elton John, Louis Theroux and Lisa Marie Presley. We are proud to publish prize-winning, industry-recognized writers at the top of their game, such as Percival Everett and Charlotte Mendelson, alongside influencers with impressive social platforms like Alice Loxton and Katarina Johnson-Thompson. We even publish world leaders, with Angela Merkel’s memoirs and forthcoming books from Jacinda Ardern and Nicola Sturgeon. Reporting to the Communications Director – Marketing, the Senior Marketing Manager (Maternity Cover) role sits within the Pan communications team, working closely with other teams across the business.
Your role:
The Senior Marketing Manager (Maternity Cover) will devise and plan creative consumer marketing campaigns for frontlist and backlist titles across all media platforms. The role also includes running and developing social media accounts, advising more junior team members and leading on tone of voice, cover approaches and brand style.
Your key responsibilities:
Planning and executing creative, innovative communications campaigns that deliver clear, audience-focused positioning to drive commercial results for a range of books, including brand authors
Working closely with authors and their management and external PR agencies, ensuring a collaborative approach to promotion
Project-managing the pitch process, including compiling material from the Editorial and UK and International Sales teams, briefing designers and managing the design process
Attending in-person pitches when required
Briefing media, creative agencies and freelancers and assessing the responses
Assisting in the development and training of more junior colleagues
Working closely with colleagues across the business to develop truly collaborative campaigns.
Essential experience, abilities and knowledge you’ll need to succeed:
Demonstrable experience of planning, developing and executing marketing campaigns
Social media account-management experience
Experience in engaging and partnering with influencers
Design skills in Canva, Photoshop and/or InDesign
Highly effective communication and interpersonal skills
Strong ability to manage time and prioritize, working on multiple projects
A passion for commercial fiction and non-fiction and an understanding of the UK book market
Understanding of the application and principles of AI in marketing and communications.
What you’ll get in return:
In return we can offer you a range of great projects, a supportive and collaborative working environment as well as a competitive salary and benefits package.
Salary starting from: £44,000
Closing date: 3 March 2025
Some of the benefits we offer:
28 days’ annual leave increasing with years of service + bank holidays
Generous pension scheme
Discounted private medical insurance
Group income protection scheme
Enhanced family pay and leave
Flexible working hours and summer hours (early finish on a Friday during summer months)
2 Volunteer Days per year
75% off all Pan Macmillan books and regular staff book sales (highly reduced rates)
Season ticket loan/advance
Cycle to work scheme
Discounts on shopping, Tastecard+ and gym memberships; Christmas club savings
Daily free breakfast and monthly company lunch
This is a full time, 12 month fixed term role, and will be based in our offices in Farringdon, London, with some flexibility to work from home each week.
All applicants must be able to demonstrate the right to live and work in the UK in order to be considered for this role.
At Pan Macmillan, we are highly committed to promoting diversity, equity and inclusion (DEI) at every level of our organisation. We welcome applications from all individuals, including any age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief. We want to ensure that all candidates are supported throughout the recruitment process, if you have any reasonable adjustments or accessibility requirements please do let us know. Our efforts to promote DEI are ongoing, and we continually strive to learn and improve our policies and practices. You can read our full Diversity & Inclusion Pledge here:https://www.panmacmillan.com/about/diversity-and-inclusion
Please note that all personal information which we process in connection with your application will be treated in accordance with our Recruitment Privacy Notice available here: https://panmacmillan.com/recruitment-privacy-notice. Please read our Recruitment Privacy Notice before submitting your application
