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Join It is a membership management software designed to help businesses and organizations manage their members, automate tasks, and grow their community. It provides tools to track and manage members, sell memberships, process payments, send automated renewal reminders, and much more.

We are seeking a highly motivated and experienced Performance Marketing Manager to lead and execute our marketing strategy. This is a full-time position offering the opportunity to make a significant impact on our company's growth trajectory. The ideal candidate will be a strategic thinker with a hands-on approach, capable of developing and implementing data-driven marketing campaigns that drive leads, increase brand awareness, and ultimately contribute to revenue growth.

Responsibilities:

• Develop and Implement Marketing Strategy: Create a comprehensive marketing strategy aligned with business objectives, including target audience identification, competitive analysis, messaging, and channel selection.
• Brand Building: Elevate and refine our brand identity, ensuring consistent messaging and visual representation across all touchpoints.
• Demand Generation: Design and execute lead generation campaigns across multiple channels (e.g., SEO, SEM, social media, content marketing, email marketing, paid advertising, events) to build a robust sales pipeline.
• Content Marketing: Oversee the creation and distribution of high-quality content (blog posts, white papers, case studies, videos, infographics) to attract and engage target audiences.
• Digital Marketing: Manage and optimize digital marketing channels, including SEO, SEM, social media advertising, and email marketing, to maximize ROI.
• Marketing Analytics & Reporting: Track key performance indicators (KPIs) and provide regular reports on marketing performance, making data-driven recommendations for optimization.
• Budget Management: Develop and manage the marketing budget, ensuring efficient allocation of resources.
• Sales Enablement: Collaborate with the sales team to develop marketing materials and tools that support the sales process.
• Market Research: Conduct market research to identify trends, customer needs, and competitive landscape.

Qualifications:

• Bachelor's degree in Marketing, Business, or a related field.
• Proven track record of success as a marketing leader, preferably in the SaaS industry.
• Deep understanding of SaaS marketing principles and best practices.
• Expertise in digital marketing channels and tools (e.g., Google Analytics, marketing automation platforms, CRM systems).
• Strong analytical and problem-solving skills.
• Excellent communication, presentation, and interpersonal skills.
• Ability to work independently and as part of a team.

Benefits:

• Hybrid working (3 days in the office per week).
• Competitive pay.
• Opportunity to work with a fast growing SaaS platform.
• Collaborative and supportive team environment.
• Potential for professional growth and development.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Job Type: Full-time

Pay: £49,854.00-£52,918.00 per year

Additional pay:

• Bonus scheme

Benefits:

• Work from home

Schedule:

• Monday to Friday

Work Location: Hybrid remote in London EC2M

Application deadline: 24/02/2025