applicants
Social media and Marketing Specialist - Chinese speaking
at Curiouser Group Ltd London in London (Published at 21-01-2025)
Are you a confident and energetic person who wants to work with young children and their families? Do you enjoy nurturing their creativity and making a difference in their development? If so, we want to hear from you!
About us:
We're super excited to be launching our OWN BRAND, Curiouser Family Hub. Curiouser is a one-stop family hub in Hampstead, designed to ignite children’s self-discovery. With a comprehensive curriculum, parental support, and a flexible approach, we empower every child with out-of-the-box experiences designed to uncover their unique potential. Our new family hub is designed to create and maintain bonds within the community and to provide a safe space for new and experienced parents as well as their little ones.
We are looking for a Mandarin speaking Social Media specialist to manage Curiouser’s Social media with the intent of reaching a Chinese audience as well as engaging with our UK local audience via English social media platform . As a Social Media Coordinator, you will play a crucial role in enhancing our brand presence on various social media platforms. You will be responsible for creating engaging content, managing our social media accounts, and analysing performance metrics. The ideal candidate will have a passion for social media, strong communication skills, and the ability to think creatively. Join our team and help us connect with our audience in meaningful ways!
Must have experience with following platforms:
- WeChat Videos
- TikTok - Chinese version (douyin)
- Xiaohongshu
- Other communication platforms
Desirable skills:
- Strong knowledge of social media platforms and their respective audiences
- Excellent written and verbal communication skills in both English and Mandarin
- Innovative vision of shooting and finding potentially internet hit video content
- Creative thinking and ability to generate innovative ideas for social media content
- Familiarity with social media management tools
- Basic understanding of public relations principles and practices
- Ability to work independently and manage multiple projects simultaneously
- The ability edit videos and photos to a high standard, using professional softwares
- The skill set to create short videos appealing to the demographic
- The ability to Speak fluently in both English and Mandarin
- Experience posting quality relative content
- An understanding of the different platforms and an ability to keep up to date with current posting trends
- Ability to work under fast paced working environments
- Ability to adapt to any necessary changes at workplace
- Ability to coordinate with other team members
Desirable experience :
- Marketing experience
- Social media experience
- Proven track record of popular social media accounts
Responsibilities include:
- Developing both UK and China social media strategies with the aim of increasing brand awareness and customer engagement
- Analysing the long-term needs of the company’s social media strategy and offering regular reports to the management, outlining any necessary changes to the overall digital marketing plan
- Creating captivating content for an organisation’s social media sites, which may include filming content, creating short videos, marketing photos/ posters, writing blogs, articles, posts and multimedia content.
- Staying up-to-date with the latest social media trends and digital technologies
- Developing reports on emerging social media trends that will be submitted to the management and executive teams
- Developing and overseeing competitions and campaigns to draw attention to a brand
- Monitoring and responding to customer feedback, comments and social media posts
- Liaising with other departments and creatives to create a holistic and effective online marketing strategy
- Managing social media pages by posting updates and responding to comments and messages
- Communicating with clients, customers and external agencies
- Submitting ideas for marketing programmes designed to enhance and grow the company’s brand
- Graphic design marketing materials in line with company branding to promote company products and services.
- Liaising with other departments to managing website pages in line with company branding
- Assisting facilitating classes, parties and holiday camps when needed
- Maintaining good relationship with customers
- All other duties which are needed to maintain and grow the business upon mutual agreement
- Influencer outreach and gifting coordination
- Liaise with influencers to create content and collaborations
- Manage the social media calendar
- Work with the wider team on ad hoc projects
- Scope new social channels and content formats
Part time hours available 15 -30 hours a week to start with, then with possibility of becoming full time after probation period
If you are interested, please contact us at ang@curiouser-family.comto tell us a little about your work and what you offer. We look forward to hearing from you!
Job Types: Part-time, Freelance
Pay: £25,000.00-£32,000.00 per year
Expected hours: No less than 16 per week
Additional pay:
- Loyalty bonus
- Performance bonus
- Yearly bonus
Benefits:
- Company pension
- Flexitime
- UK visa sponsorship
Schedule:
- Day shift
- Monday to Friday
- Weekend availability
Ability to commute/relocate:
- London: reliably commute or plan to relocate before starting work (preferred)
Education:
- Bachelor's (preferred)
Experience:
- Social media marketing: 1 year (preferred)
- Content marketing: 1 year (preferred)
- Early childhood education: 1 year (preferred)
Willingness to travel:
- 25% (preferred)
Work Location: In person