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Ref #: W154997 Department: Marketing City: London State/Province: London Location: United Kingdom Company Description Ralph Lauren Corporation (NYSE:RL) is a global leader in the design, marketing and distribution of premium lifestyle products in five categories: apparel, accessories, home, fragrances, and hospitality. For more than 50 years, Ralph Lauren's reputation and distinctive image have been consistently developed across an expanding number of products, brands and international markets. The Company's brand names, which include Ralph Lauren, Ralph Lauren Collection, Ralph Lauren Purple Label, Polo Ralph Lauren, Double RL, Lauren Ralph Lauren, Polo Ralph Lauren Children, Chaps, among others, constitute one of the world's most widely recognized families of consumer brands.

At Ralph Lauren, we unite and inspire the communities within our company as well as those in which we serve by amplifying voices and perspectives to create a culture of belonging, ensuring inclusion, and fairness for all. We foster a culture of inclusion through: Talent, Education & Communication, Employee Groups and Celebration.
Position Overview

Based in London, this role is a fixed-term contract, working as part of the European Retail Marketing team, with a focus on the luxury brand portfolio. The position encompasses general marketing administration as well as supporting brand campaigns amplification, customer acquisition & retention events and direct marketing communication.

Essential Duties & Responsibilities

The successful candidate will have three main objectives:

• Coordinate customer in-store events across the region

o Executing event and campaign activations at local level across our retail network

o Managing external suppliers and negotiating their fees

o Analyze in store events and retail activations performance, seasonal launches and new store openings

o Support with stakeholder partnerships to drive retail marketing performance, traffic to retail doors and data capture

• Develop all Marketing direct customer communication

o Liaising with Creative Studio, Clienteling, Buying and CRM departments to align communication on relevant seasonal collections

o Creating collaterals, signage and invitations

o Develop copy for client facing assets with appropriate image selection based on campaign

• Manage operational and administrative processes

o Collaborating with the finance department and external suppliers for PO creation and invoice processes

o Updating internal budget & PO trackers

o Developing presentations in ppt and formatting slides to achieve consistency

o Engaging on ad hoc basis with all key stakeholders (Retail Marketing, Clienteling, Buying, Retail, Planning, CRM, Customer Insights)

Experience, Skills & Knowledge

• Proven experience in Marketing and communications gained in similar role in international consumer goods organizations, preferably with some exposure to Fashion/Luxury Retail or Premium brands

• Exceptionally organized and efficient, able to manage multiple projects simultaneously and update progress files & trackers

• Exceptional numerical skills to manage PO processes and financial budget trackers

• Exemplary communication skills to ensure alignment & communication across all teams

• Solid copywriting experience and ability to produce content for customer collaterals

• Mastery of Microsoft Office (Outlook, Word, PowerPoint & Excel)

• Entrepreneurial spirit – autonomous, self- starter with a focus on results and consumers

• Excellent attention to detail

• Knowledge of French is beneficial