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Job Title: Digital Marketing Specialist

Location: London, UK
Job Type: Full-time

Company Overview:

We are a fast-growing, dynamic company specializing in custom air fresheners e-commerce. We’re looking for a talented Digital Marketing Specialist to join our team in London and help drive our digital marketing strategies. This is an exciting opportunity to work in a creative and fast-paced environment where innovation and growth are the driving forces behind everything we do.

Role Overview:

The Digital Marketing Specialist will be responsible for creating and executing digital marketing strategies across multiple channels, including social media, search engines, and email marketing. This role requires a combination of creative thinking, data analysis, and hands-on execution.

Key Responsibilities:

• Develop and execute comprehensive digital marketing campaigns to drive traffic, engagement, and sales.
• Manage and optimize paid media campaigns on platforms like Google Ads, Facebook, Instagram, and LinkedIn.
• Create and manage content for social media channels, ensuring brand consistency and audience engagement.
• Monitor SEO/SEM performance and implement strategies to improve organic search rankings and visibility.
• Analyze digital marketing data using tools such as Google Analytics and other platforms to assess campaign performance and make data-driven recommendations for improvement.
• Email marketing campaigns: Plan, design, and optimize email marketing campaigns, including A/B testing and segmentation strategies.
• Collaborate with internal teams (e.g., design, content, and sales) to ensure alignment with business goals and to maximize marketing effectiveness.
• Stay updated on the latest industry trends, tools, and technologies in digital marketing, and apply best practices to ongoing campaigns.

Qualifications & Skills:

• Bachelor’s degree in Marketing, Digital Marketing, or a related field.
• 2+ years of experience in digital marketing, including paid media, SEO, SEM, and social media management.
• Proficiency with Google Analytics, Google Ads, and other key marketing platforms.
• Strong understanding of SEO best practices, keyword research, and on-page optimization techniques.
• Experience in email marketing platforms (e.g., MailChimp, Klaviyo) and CRM tools.
• Familiarity with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.
• Excellent written and verbal communication skills.
• Strong analytical skills and the ability to translate data into actionable insights.
• Ability to work in a fast-paced, team-oriented environment.

What We Offer:

• Competitive salary and benefits package.
• Opportunity for professional growth in a fast-paced company.
• Flexible working arrangements (with options for remote work).
• Visa sponsorship provided.

Job Type: Full-time

Pay: £26,000.00-£31,000.00 per year

Benefits:

• Company pension
• Discounted or free food
• Free parking
• On-site parking
• UK visa sponsorship

Schedule:

• 8 hour shift
• Flexitime

Work Location: In person

Reference ID: AROMAROADS110801