applicant
Internal Comms & Marketing Manager
at Cera Care London in London (Published at 24-09-2024)
Reporting to: Director of Corporate Affairs
Contract type: Permanent, Full time, hybrid working, London office x 3 days a week
About Cera
Cera is a digital-first healthcare-at-home company delivering care, nursing, telehealth and repeat prescription services in people's homes via technology. In under five years, Cera has expanded to 10,000+ staff across the UK and Germany, delivering 50,000+ healthcare visits a day, and has grown from zero to nearly $250M revenues.
Every day, Cera delivers healthcare services equivalent to 40 hospitals or 1,000 care homes, and has grown 100-fold over the past two years making it one of the fastest growing businesses in Europe.
Cera currently holds more than 160+ partnerships with the NHS and local authorities, and the company's technology is used by 2,000+ businesses nationwide. Its technology predicts health deteriorations in patients 30-fold faster than traditional care companies, with its Professional Carers and Nurses responding to over 5,000 'high risk' alerts each day.
Since the outset of the COVID-19 pandemic, Cera has delivered 10 million healthcare visits in people's homes, created 10,000 jobs, and licensed its recruitment technology to the UK Government Department of Health to recruit 50,000+ people into healthcare careers.
The role
We're looking for an Internal Communications & Marketing Manager to play a crucial role in inspiring our colleagues and keeping teams informed through engaging communications, storytelling and evolving internal communications to help build and develop Cera's culture.
Fanatical about creating cultures that people love to work in, where they're so informed and enthused about all we're doing they can't help but tell their friends and family about us. You'll be instrumental in bringing our strategy and business activity to life in creative and engaging ways and collaborating with the wider team to ensure messages align and are really effective at inspiring action.
You'll build strong relationships with all your stakeholders across the business, ensuring that relationships are close, supportive and you work collaboratively to ensure information is cascaded in a timely, informative and engaging way.
Who are we looking for?
You will have a minimum of 2-3 years of experience in a general Marketing & Communications role. You are extremely organised, great at copywriting, capable of juggling multiple projects and priorities, analytical and can manage marketing & communications projects end-to-end.
At Cera, we are doing great things to transform healthcare at home and we want to find like-minded people who share our vision for societal change. You will value the importance of making a difference in people's lives and understand the vital part that every Cera team member has in achieving our goals.
It goes without saying you'll need excellent verbal and written communication skills.
An excellent all-round knowledge of internal communications processes, methods, measurement, systems and technologies and how to create great blended campaigns.
Understanding the drivers of engagement along with experience of the most effective ways internal communications activities can drive engagement and performance.
Experience of working in organisations and businesses with a large and complex workforce
Good ability to flex style and tone to suit different audiences, ensuring key messages are retained and aligned and that corporate stories and vision are brought to life.
Effective project management skills - ability to cope under pressure and multi-task delivery of daily delivery, as well as larger, more complex, projects.
Displays effective planning skills, anticipating or adjusting for problems and delays. Maintains a calm and methodical approach during times of pressure.
Good stakeholder management at all levels; a natural collaborator that brings out the best in others, whilst bringing challenge in an open and honest way to identify opportunities for improvement.
Comfortable with a business partnering role, that involves working with senior managers in advising best practices and teasing out the stories that will inspire and enthuse colleagues.
Be driven and energised by the detail with top-quality proof-reading skills, and able to make conceptual ideas into great engaging communications and campaigns.
At your core you'll be a problem-solver helping us to go from first conversations to delivering great communications and engagement solutions which add value and deliver return on investment.
Key Responsibilities:
Planning and strategy - building a comms plan & calendar and diligently executing against this
Sourcing stories from across the business to amplify in internal comms
Building & executing employee engagement plans
Creating informational marketing materials to be used across the business
Working closely with the PR and social media teams to build compelling communications to our workforce, ensuring all comms platforms are aligned
Corporate social media - building content and sharing stories on key platforms (LinkedIn, Instagram) to support communication plans
Collate weekly newsletters to be sent to different groups of stakeholders across the business
Manage mailing lists & contact database
Working closely with our integration team to build communications for new acquisitions
Managing Cera's undefinedFront Doorundefined on key websites, ensuring details are up to date and that the pages are frequently engaged with
Intranet management - working with stakeholders across all business departments ensuring content is kept up to date
Writing blogs, news articles & sourcing case studies from across the business
Support in the management of business-wide calls - agendas, attendees & content
Support with internal events, management days & awards
