Let’s be #BrilliantTogether ISS ESG is looking for a new team member in London to drive our marketing efforts. This position reports to the Executive Director, Marketing. Through this role you will help us to promote our solutions to institutional investors and build strong branding and lead generation programs for all ISS ESG offerings. This includes inbound, outbound, nurturing, digital marketing, social media, events, advertising, email, and content. You will also establish clear and relevant cross-department branding and marketing goals and metrics. You will be the gatekeeper of our branding elements and a critical voice in overall branding globally within the global marketing team. To continually identify new ways to reach our desired target audiences, you will collaborate closely with various members of the ISS organization such as Sales, Research, Product and Client Services. Responsibilities
- Develop and execute integrated, multi-channel branding and lead gen marketing programs including email, content marketing, search and social advertising.
- Support the release of new product innovations, including marketing tactics such as email, website, in-person events and webinars, videos, advertising, collateral, thought leadership content, and more.
- Maintain and manage branding elements (logos, naming conventions, etc.) for ISS ESG.
- Interpret industry trends and competitive information and develop strategies and tactics to respond to opportunities and changes in the marketplace.
- Maintain uploads, downloads and refresh of regular website content.
- Coordinate with industry organizations to secure ISS ESG memberships and develop marketing programs.
- Coordinate with Sales, Client Services, Product and Research to generate product/solution content to enable sales/client services teams.
- Plan and manage proprietary events and webinars to disseminate research outcomes and reports in the responsible investment marketplace.
- Manage presence at industry events and trade shows.
Qualifications
- Experience in marketing or communications
- Strong understanding of marketing automation programs (e.g. HubSpot)
- Understanding of responsible investing (including financial markets) is a plus
- Experience in the use of basic website maintenance tools
- Ability to build and maintain strong professional relationships
- Excellent communication and written skills
- Self-motivated team player
#LI-JO1 #ASSOCIATE #MARKETING What you can expect from us Our people are the moving force behind ISS STOXX. We are dedicated to hiring the best, most talented people in our industry and empowering them with the resources and support to enhance their career, health, financial and personal well-being. We are committed to fostering, cultivating, and preserving a culture of diversity and inclusion. We are invested in our people and are working every day to ensure a diverse, equitable, and inclusive workplace. Let’s unite, collaborate, and inspire one another. Let’s be #BrilliantTogether. About ISS STOXX ISS STOXX GmbH is a leading provider of research and technology solutions for the financial market. Established in 1985, we offer top-notch benchmark and custom indices globally, helping clients identify investment opportunities and manage portfolio risks. Our services cover corporate governance, sustainability, cyber risk, and fund intelligence. Majority-owned by Deutsche Börse Group, ISS STOXX has over 3,400 professionals in 33 locations worldwide, serving around 6,400 clients, including institutional investors and companies focused on ESG, cyber, and governance risk. Clients trust our expertise to make informed decisions for their stakeholders' benefit. ISS ESG solutions enable investors to develop and integrate sustainable investing policies and practices, engage on responsible investment issues, and monitor portfolio company practices through screening solutions. ISS ESG also provides climate data, analytics, and advisory services to help financial market participants understand, measure, and act on climate-related risks across all asset classes. In addition, ESG solutions cover corporate and country ESG research and ratings enabling its clients to identify material social and environmental risks and opportunities. Visit our website: https://www.issgovernance.com View additional open roles: https://www.issgovernance.com/join-the-iss-team/ Institutional Shareholder Services (“ISS”) is committed to fostering, cultivating, and preserving a culture of diversity and inclusion. It is our policy to prohibit discrimination or harassment against any applicant or employee on the basis of race, color, ethnicity, creed, religion, sex, age, height, weight, citizenship status, national origin, social origin, sexual orientation, gender identity or gender expression, pregnancy status, marital status, familial status, mental or physical disability, veteran status, military service or status, genetic information, or any other characteristic protected by law (referred to as “protected status”). All activities including, but not limited to, recruiting and hiring, recruitment advertising, promotions, performance appraisals, training, job assignments, compensation, demotions, transfers, terminations (including layoffs), benefits, and other terms, conditions, and privileges of employment, are and will be administered on a non-discriminatory basis, consistent with all applicable federal, state, and local requirements.
