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Job Description: Introduction Dentsu is the network designed for what’s next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. Taking a people-centered approach to business transformation, we use insights to connect brand, content, commerce and experience, underpinned by modern creativity. We’re hiring for a Junior Marketing Analyst as part of dentsu in London, Leeds, Manchester or Edinburgh Purpose of the Role As a junior analyst you will be introduced to the world of marketing measurement & effectiveness through on-the-job training as well as our comprehensive training program. You’ll be part of our industry-leading data & technology department. You will be spending your days analysing data from different marketing platforms as well as client data using our proprietary tools & processes, to create actionable insights that enhance clients’ marketing strategies. You will utilise media mix modelling, controlled media testing & experimentation and advanced modelling techniques to forecast KPIs and optimise a client’s channel mix. In this role you will eventually utilise R & Python as well as SQL for effective data processing and have the opportunity to eventually specialise in the technical elements of data analytics (data science). In this role you will be working as part of a team on different clients and support the delivery of our services across a wide range of industries.
Key Responsibilities

• Supporting all steps of our project delivery from data collection, processing, analysis and presentation of results.
• Learning and applying how to run marketing experiments to understand the incremental value of marketing towards business objectives.
• Learning and applying how to create media mix models and how to use them to optimise media budgets for our clients using our proprietary technology.
• Industry trend awareness and supporting clients to act appropriately for example regarding 1st party data.

Qualifications + Skills

• A passion for marketing and an enthusiasm to use data to help enhance the performance of marketing campaigns.
• Either previous work experience, a relevant apprenticeship or a degree from an accredited college or university in Mathematics, Economics or similar.
• A curious mind-set with the ability to learn new concepts fast
• The ability to work autonomously as well as part of a team
• Excellent verbal and written communication skills
• Experience using statistical analysis and regression techniques
• Experience with SQL, R or Python

What we offer

• This is a permanent role in a growing team
• Flexible working arrangements including working from home and flexible starting times
• As well as a competitive starting salary, you’ll enjoy a benefits package that you can tailor to your needs (private medical care, travel insurance etc)
• 25 days of regular annual leave + your birthday off + 3 additional “Wellness days”
• Volunteering days to support charitable causes

Inclusion and Diversity Our diverse and inclusive culture enables our employees to bring their whole selves to work and be proud of doing so. For us, this is the foundation for great innovation which, in turn, generates better outcomes for our people, partners and communities. This is why we encourage applications from people with disabilities, and of all ages, nationalities, backgrounds and cultures. We are happy to discuss flexible and agile approaches to working for all our roles – we can’t promise we will be able to offer you everything you want or need but we do promise to discuss it with you openly and honestly. If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with our recruitment teams. About dentsu Taking a people-centered approach to business transformation, we use insights to connect brand, content, commerce and experience, underpinned by modern creativity. As part of Dentsu Group Inc. we are headquartered in Tokyo, Japan and our 65,000 employee-base of dedicated professionals work across four regions (Japan, Americas, EMEA and APAC). Dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society. Diversity, equity, and inclusion sits at the heart of our Social Impact strategy – our fully integrated sustainability strategy which includes our ambition to build a fair and more equal society, where everyone is equipped to thrive. Location: London Brand: Dentsu Media Time Type: Full time Contract Type: Permanent