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Data Solutions Executive, Marketing
at Formula 1 London in London (Published at 21-08-2024)
We are seeking a motivated and detail-oriented Data Solutions Executive to support our Data Solutions Manager and contribute to the success of our data initiatives. This role will work closely with a number of departments including but not limited to marketing, partnerships, digital product, media rights, comms, to support and implement high-quality, data-driven decisions. You will be responsible for maintenance of dashboards & tools, and managing data queries and reporting for owned, earned and paid channels to support commercial teams. You will use analytical techniques to support the delivery of data-based insights, and leverage these insights into initiatives that will drive business growth. You will support with audience measurement queries and reporting for F1 and partners, with the development of solutions to make data accessible to the business, and generate insights. The right person for the job will apply their knowledge of data analysis to solving real-world challenges faced by our company, and finding opportunities for improvement across multiple projects, teams and business units. We’re looking for a self-starter to join us at this exciting time and help us take the next step forward in our analytics capabilities. Main Duties & Responsibilities
- Support with the delivery of reports and insights that analyze business functions and key operations and performance metrics. Deliver reporting, target setting and projections for audience metrics (e.g. web & app, social media, comms, database)
- Develop and maintain reporting systems, data automation systems, dashboards and performance metrics support that support key business decisions (data studio, Power BI /Tableau).
- Provide support for cross-functional projects using analysis techniques to discover insights that will guide strategic decisions and uncover optimization opportunities.
- Support processes for data intake, validation, mining and engineering as well as modeling, visualization and communication deliverables.
- Deliver reports with results of analytical initiatives to stakeholders across departments, and with partners.
- Support with the creation of new initiatives related to data, technology, budget and business and the design/implementation of solutions to meet these needs.
- Communicate results and business impacts of insight initiatives to stakeholders within and outside of the company.
- Drive business value and action from your analysis, from providing support and data for business meetings and capturing requirements to presenting clear and compelling stories with actionable recommendations
- Support conversations with Product and Technology teams, ensuring we are capturing, ingesting, and surfacing the right data to enable reporting and analytics, as well as Marketing utilisation of valuable audience data and customer interactions.
- Work with the technical teams on the implementation of the marketing analytics tools
- Experience in an analytics role, client or agency side
- Understanding of and experience using analytical concepts and statistical techniques: hypothesis development, designing tests/experiments, analyzing data, drawing conclusions, and developing actionable recommendations for business units.
- Experience working with databases and dashboards using all relevant data to inform decisions.
- Experience with PowerBI, Marketing Analytics, SQL, Data, Insight, Tableau, Google Analytics
- Able to filter high volumes of information to focus on key insights
- Ability to Navigate imperfect data sets and complexity/ambiguity of analysis to derive clear insights and actionable results
- Storytelling abilities through data
- Attention to detail and high levels of accuracy
- Able to prioritise workload in a high output environment
- Personable with ability to persuade and influence stakeholders
- Collaborative and influential communicator in-person and virtually
- Display self-motivation and a self-starter mentality
- Inquisitive personality and able to draw inspiration and recommendations from external sources
- Ability to work in a matrix environment with different stakeholders
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